These digital personas, crafted with hyper-realistic visuals and powered by advanced AI, are designed to engage audiences just like their human counterparts, if not better. But should we trust them? While they excel at delivering consistent, tailored content, their lack of authenticity raises questions.
Can we rely on influencers who creators and algorithms ultimately control?
What Is an AI-generated Influencer?
An AI-generated influencer is a digital persona designed to act like an actual human on social media. These influencers are often created with hyper-realistic visuals and AI-driven personalities, allowing them to engage with audiences authentically. Unlike human influencers, virtual influencers are entirely controlled by their creators, meaning they can perfectly align with a brand’s vision and messaging.
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