Richard’s Substack
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Social Media has a problem. The AI tsunami is coming
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Social Media has a problem. The AI tsunami is coming

Today, Social media is becoming flooded with AI

What’s coming next isn’t just another wave – it’s a tsunami. AI-generated content is about to flood every corner of social media, and we’re not ready. Not the platforms, not the users, and certainly not the truth.

Social Media built the perfect playground. Now the robots want in

For years, we built our online lives around likes, follows, and shareable moments. We posted birthdays, opinions, sunsets, and bad latte art. It felt human. Now, AI is stepping in – not just as a tool, but as a participant. And it doesn’t need sleep, a coffee break, or even an identity.

Some say it’s helpful. Others say it’s terrifying. Either way, the line between human and machine just blurred – and nobody drew a backup plan.

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